Your business has moved forward. Your brand hasn’t.
Brand strategy and identity for funded planet-positive companies that have outgrown their brand.
The gap isn’t
your product.
It’s the story the market
uses to understand it.
The enterprise deal lost to worse tech and a better story.
The story investors couldn’t quite repeat.
The senior hire who took the other offer.
Nobody puts it on a spreadsheet.
It still gets paid, every week.
Fossil fuel.
Dark patterns.
Greenwashing.
We turn them down, and not quietly. A brand studio for planet-positive companies. Only planet-positive companies.
We don’t design until the strategy is undeniable.
Nothing visual happens until we’ve agreed what you stand for, who it’s for, and what people need to believe. Every decision after that gets measured against it.
Transparent pricing
The same method, at three depths.
Foundation
You’ve just raised and the brand won’t carry you.
From
£8k
+ VAT – 20 working days
Elevate
You’ve outgrown the brand that got you funded.
From
£15k
+ VAT – 30 working days
Edge
You’re ready to lead the category, not compete in it.
From
£22k
+ VAT – 45 working days
£
m
Raised by founders we worked with
+
Clients since 2021
/
13
Perfect NPS score
What it’s like to work with us
13
/13
100%
NPS Score
“Tokyo Calm expertly translated our values into a purposeful visual identity that truly reflects who we are.”
“Genuinely excellent at what you do and probably one of the best I’ve worked with in my 30 years working with brands.”
“Tokyo Calm guided us through a clear and fast-paced journey that led to a brand and visual identity we’re proud to share.”
“The fact that the engagement didn’t just end with a brand guidelines PDF has made a real difference. Having ongoing support through the website build and beyond means the brand is being applied properly, not just handed over and left to fend for itself. “
Amy Wilson Wyles
Former Director of Marketing, Boardwave
“The BrandCraft workshops were genuinely collaborative, helping us uncover our brand’s essence through a thoughtful, step-by-step process.”
“The most valuable aspect of working with Tokyo Calm was the combination of exceptional project management and the way Seth set us up for success with clear rules and structure to keep the process focused. The quality of the output has been fantastic. What really stood out was the genuine collaboration throughout. It always felt easy to share opinions and feedback, and Seth captured or challenged them thoughtfully and brilliantly.”
Tokyo Calm kept us involved at every
stage. Structured feedback sessions
where each stakeholder gave input in
turn, then they’d synthesise it without
losing what made it ours. When we said
something didn’t fit, they’d adjust. When
we weren’t sure, they’d explain the reasoning. It felt like actual collaboration,
not being managed or handled.”
“Tokyo Calm helped me rename and fully rebrand my business in just 20 days, a process I’d been putting off for years. They made what felt overwhelming completely seamless and stress-free. Their ability to listen, guide, and create clarity meant decisions felt easy and aligned. I’m now moving forward with a clear vision of what my business stands for.”
Sarah Buttaci
Founder, SB Collective
“We’ve partnered with Tokyo Calm several times now, and their enthusiasm for each project remains as fresh as our first collaboration. There’s an enthusiasm to deliver high-quality work and they deliver on that time and time again. We’re always happy to recommend them – they’ve become our go-to design partner for good reason.”
If you’ve outgrown the way the market sees you, that’s worth twenty minutes.
No pitch, no deck. And if we’re not right for you, we’ll say so.
