Your business has moved forward. Your brand hasn’t.
Brand strategy and identity for funded planet-positive companies that have outgrown their brand.
The gap isn’t your product.
It’s the story the market uses to understand it.
- The enterprise deal lost to worse tech and a better story.
- The story investors couldn’t quite repeat.
- The senior hire who took the other offer.
- Nobody puts it on a spreadsheet.
It still gets paid, every week.
Fossil fuel. Dark patterns. Greenwashing.
We turn them down, and not quietly. A brand studio built for companies doing real good for people and the planet.
What planet-positive means hereWe don’t design until the strategy is undeniable.
Nothing visual happens until we’ve agreed what you stand for, who it’s for, and what people need to believe. Every decision after that gets measured against it.
BrandCraft detailsBrandCore
StrategyWhat you stand for, who it’s for, and what people need to believe about you. Built with you, before a single visual decision gets made. It’s the difference between a brand and a paint job. Everything after this is measured against it.
Universes
Identity 1 of 3A wide range of directions, explored as moods rather than finished answers. What you’re reacting to is the feeling each one creates, not the exact typeface or the final line weight.
Galaxies
Identity 2 of 3The moods worth pursuing, narrowed to a handful of coherent worlds. This is where the specifics start to resolve, and where each choice gets traced back to BrandCore.
Planet
Identity 3 of 3The one. A single committed direction, chosen together, with everyone understanding why the others were rejected.
Foundation ends here. Elevate and Edge go further, with deeper brand systems, motion and more usable assets.
The same method, at three depths.
Fixed scope, fixed price. Every engagement starts with BrandCore and goes as deep as your next stage of growth needs.
You’ve just raised and the brand won’t carry you.
From
£7k
- BrandCore strategy foundation
- Messaging playbook
- Visual identity, taken to Planet
- Brand guidelines
- Four hours of your time, across four weeks
You’ve outgrown the brand that got you funded.
From
£13k
- Everything in Foundation
- Deeper research and competitor context
- Motion as a core deliverable
- Templates and asset system
- Identity extended into Regions
- Six hours of your time, across six weeks
You’re ready to lead the category, not compete in it.
From
£19k
- Everything in Elevate
- Brand authority audit
- Category leadership map
- Investor narrative framework
- Identity taken all the way, into Cities
- Nine hours of your time, across nine weeks
After launch, DesignFlow keeps it applied properly.
A senior designer on your brand every month, so every deck, page and campaign is built to the system we made together. From £4k a month.
Not sure which depth fits? Book a 20 minute intro and we’ll tell you honestly.
£69m
Raised by founders we’ve worked with
65+
Clients since 2021
13/13
Perfect NPS scores
Brands that caught up with the business.
What it’s like to work with us
13/13
100%
NPS score
If you’ve outgrown the way the market sees you, that’s worth twenty minutes.
No pitch, no deck. And if we’re not right for you, we’ll say so.